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A fan of all things graphical, I’m a passionate multi-disciplined creative with over ten years experience. Based in central London, I’m available for freelance work or full-time employment.

Please check out my work and if you like what you see, get in touch via email - andy@allthingsgraphical.com or call me on +44 (0)7527 775914

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New ITV Logo

So we have a new itv logo. The project follows some major re-organisation at the network, and Its the biggest revamp the channel has undergone in 11 years. I had high hopes of this rebrand, but i can’t help but feel a bit disappointed by it. Yet again, like Microsoft and ebay i feel its been a missed opportunity. It feels more like a childrens Tv channel, rather than a respected network. I prefer the old logo and i thought it sat well alongside the BBC and Sky. Clean, simple and modern. This, i’m not too sure. It may grow on me, but it feels like a cross between a Peruvian TV channel and the old Tivo logo.

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